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| About
VandalTees |
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--- Marketing is ubiquitous. Clever ad campaigns and eye-grabbing slogans on the sides of buses, from TV spokespersons, to covert product placement in movies, even in the names of baseball stadiums (e.g. San Diego's Qualcomm Stadium) vie for our attention. It doesn't stop at just boosting sales for products; sitcoms market family values, parents market Santa Claus to their kids to keep them in check, governments market wars, religions each market their own brand of morality. The constant push from outside sources to convince you that a pair of jeans you may want is really a pair of jeans that you need is enough to push some people to make a stand. --- Whatever the motivation: boredom, defiance, self-amusement, sabotage with a permanent marker or can of spray paint transforms well-plotted and strategically placed piece of corporate propaganda into a statement that transcends and sometimes even cancels out the original intent of the ad. The results range from humorous, profound, to esoteric. Other times the results are crude or outright obscene. Defaced adverts produce the desired effect of drawing attention, but the unique juxtaposition of art and commerce often elicit a stringer response in the viewer than the original content. --- As advertising gets more sophisticated, as guerilla marketing co-opts street art as a method of reaching out to younger target markets, VandalTees.com is taking it back. --- If you can't beat 'em, join 'em. |
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| Charlie Balletto, co-founder | |||
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The artist Charlie Balletto is native New Yorker who was
born on Long Island in 1976 and grew up in Massapequa. |
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Shawn
Wickens , co-founder |
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Shawn Wickens grew up in Cleveland, Ohio and went to school in West Virginia. He regularly performs with his improv group, Junior Varsity, at the Magnet Theater and hosts Beyond Improdome at The P.I.T. |
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